Jake McGarry: Best Six Images

Analogue Watches Product Photography

For my creative independent project, I decided to work in a commercial context, choosing to promote analogue watches. Research shows that young people are not wearing wrist watches but rely on the phones that tell the time. It’s more commercial based than artistic. I used different products like shower gel and glass bottles to experiment with. I attempted action shots including dropping the shower gel into water and trying to capture the moment where it splashes. For the watches I mainly used a dark background and soft lighting. The metal of the watch reflects some light and gave a sharp edge to the product.